Mark Hope is a former Army commando, having served in both the 1st and 3rd Ranger Battalions of the U.S. Army's 75th Ranger Regiment. He went on to serve as an operator in the Army's elite Delta Force unit. Following his Army service, Mark worked for the Coca-Cola Company in numerous leadership positions, both in the U.S. and in Europe. Today he is the founder and CEO of Asymmetric - a unique strategy and marketing agency with a global client base.